Nick Hughes 

Bestselling Author, Entrepreneur & Visibility Strategist

Saturday, October 18th at 4:00 pm in Arbor C

Presentation

“Best Known Beats Best” How to Go From Overlooked to Overbooked

What You’ll Discover

In your city, the hypnotist who is best known will ALWAYS win more clients than the one who is simply the most skilled. This session shows you how to dominate your local market by becoming the obvious choice for people seeking help. You’ll learn practical, low-cost strategies to build visibility, credibility, and trust, so you become the hypnotist everyone thinks of first.

Key Takeaways

  • Why visibility matters more than skill in attracting local clients
  • How to position yourself as the “go-to” hypnotist in your area
  • Simple marketing methods that generate steady referrals
  • Local SEO and networking tactics to put your name everywhere
  • A 90-day plan to become best known in your market

Ideal For

Hypnotists, coaches, small business owners, and change agents who want to stand out, attract clients with ease, and turn their skills into influence.

About Nick Hughes 

From the Frontlines to the Spotlight

Nick Hughes doesn’t just talk about high performance—he’s lived it. A former French Foreign Legionnaire and VIP bodyguard, Nick has protected billionaires, executives, and world leaders while studying their habits of power and influence from the inside.

When he traded combat boots for business shoes, Nick built multiple award-winning companies and discovered a passion for marketing, success psychology, and brand visibility. His journey took him from the battlefield to the boardroom, and along the way he studied directly under legends like Jim Rohn, Tony Robbins, and Grant Cardone.

Today, Nick brings that rare blend of grit, strategy, and showmanship to the stage. He’s on a mission to help coaches, hypnotists, and entrepreneurs not just survive in their industries—but dominate them by becoming the most recognized names in their markets.

Expect energy, storytelling, and battle-tested insights you won’t hear anywhere else.

Handouts, Books, & More

Learning Opportunities

Additional Conference Highlights

High-Level Connections That Matter

Meet people who are growing, building, and thinking bigger—these aren’t casual conversations, they’re opportunities.

Exhibitor Experience & Resources

Discover tools, services, and opportunities that support your growth and expand what’s possible for you.

The
SHIFT
Experience

Break patterns, shift your mindset, and step into a new level of confidence, clarity, and direction.

Interactive
Pre-Conference Workshops

Arrive early and go deeper with focused workshops that accelerate your skills and fast-track your progress.

The Shift

Most conferences teach you how to help other people change.
The Shift is where you become the change.

Days
Hours
Minutes
Seconds

The Shift is a conference within the conference designed to help you release the past, redefine your future, and become the person you came here to be.