What happens when one of our most ancient senses meets the extraordinary capabilities of the subconscious mind?
Fragrance can transport us across decades in an instant. A single aroma can evoke a place, a person, an emotion, or a memory before we have consciously identified what we are smelling. Hypnosis offers another pathway into attention, association, imagination, and the subconscious processes that influence how we experience ourselves and the world around us.
Fragrance Hypnosis™ brings these two worlds together.
In this immersive 90-minute experience, John Launius draws upon more than four decades of study and experience with fragrance, Japanese incense traditions, meditation, and hypnosis to explore the fascinating relationship between scent and the subconscious.
During the opening presentation, John will explore how fragrance interacts with memory, emotion, attention, association, and state; why scent can become such a powerful personal anchor; and how his work with traditional natural aromatics ultimately led to the development of Fragrance Hypnosis™.
Then the conversation becomes an experience.
John will invite a volunteer from the audience to participate in a live demonstration of Fragrance Hypnosis™. Using hypnosis together with carefully selected natural aromatics, the demonstration will allow the audience to observe how fragrance elevates an intentional hypnotic experience and how the participant’s perceptions, associations, and internal responses can evolve in real time.
The final portion of the program opens into an extended conversation with the audience, providing approximately 20 minutes for questions about hypnosis, fragrance, memory, the subconscious mind, Japanese incense traditions, natural aromatics, and the development and practical applications of Fragrance Hypnosis™.
The Hidden Language of Scent
Explore fragrance, memory, emotion, attention, association, the subconscious mind, and the origins of Fragrance Hypnosis™.
Live Fragrance Hypnosis™ Demonstration
Experience the process through a live demonstration with an audience participant.
Questions & Conversation
An opportunity to go deeper into the science, history, practice, and possibilities surrounding scent and hypnosis.
This is more than a presentation about fragrance or hypnosis. It is an invitation to experience how profoundly scent, attention, memory, imagination, and the subconscious intersect.
John Launius is a certified hypnotherapist (CHt) and Kōmoto, Master of Ceremonies, in the Japanese tradition of incense, bringing a rare and powerful integration of fragrance and subconscious transformation to the field of hypnosis. He works with professionals, first responders, and individuals seeking rapid shifts in emotional regulation, focus, and performance.
His approach, known as Fragrance Hypnosis, leverages the direct neurological pathway between scent and the limbic system to deepen hypnotic states and accelerate lasting change. With decades of training in both sensory disciplines and human behavior, John offers a perspective few in the field have encountered.
Attendees will gain practical methods to enhance induction, anchoring, and client outcomes by engaging the most primal and immediate gateway to the subconscious: scent.
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